This comprehensive collection of 38 cases selected from Ivey Publishing helps students understand the complex issues that marketing professionals deal with on a regular basis. The cases were chosen to help students apply conceptual, strategic thinking to issues in marketing management, as well as provide them with more practical operational ideas and methods.
Cases were chosen from around the world, from small and large corporations, and include household names such as Twitter, Best...
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Solutions Manual And Testbank List - Test Bank Solutions
Test bank Solutions manual, teaching resource items , power point slides , instructor manual , case studies are available for the book’s mentioned below.
Test bank Solutions manual, teaching resource items , power point slides , instructor manual , case studies are available for the book’s mentioned below.
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Education: PhD (Management Sciences), University of Waterloo, 2005 MBA, University of Windsor, 1992 BBA (Honours), Wilfrid Laurier University, 1987
Education: PhD (Management Sciences), University of Waterloo, 2005 MBA, University of Windsor, 1992 BBA (Honours), Wilfrid Laurier University, 1987
Catalogue - Test Bank Solution
We have Test-bank, Instructor manual, Solutions manual for Accounting, Biology, Business, Business Law, Business Communications, Business Statistics, Chemistry ...
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Books Aba-Bulgu**, M and Sardar M N Islam (2007) Corporate Crisis and Risk Management: Modelling, Strategies and SME Application. Elsevier, London, UK.
Books Aba-Bulgu**, M and Sardar M N Islam (2007) Corporate Crisis and Risk Management: Modelling, Strategies and SME Application. Elsevier, London, UK.
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Download link for Cases in Marketing Management (The Ivey Casebook Series) by Kenneth E. Clow, Donald E. (Edward) Baack :
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